Privacy Policy
Effective date: July 13, 2026 Last updated: October 7, 2026
Relea Technologies Inc. ("Relea," "we," "us," or "our") operates relea.ai and the relea software-as-a-service platform (together, the "Service"). This Privacy Policy explains what personal information we collect, how we use and share it, how long we keep it, and what choices you have. It applies to the marketing site (relea.ai), the authenticated product (app.relea.ai), and any related APIs and emails.
Please read it alongside our Terms of Service (https://relea.ai/terms) and Disclaimer (https://relea.ai/disclaimer). Capitalized terms not defined here have the meanings given in the Terms.
1. Summary
- We are a Delaware C-corporation based in the United States. We act as a controller for information about users of relea.ai, and as a processor on behalf of users for content they submit to the Service about deals, properties, and collaborators.
- We collect what you give us (form submissions, account details, deal data, uploads), limited technical information about how you use the Service, and third-party data we fetch to populate your models (for example, public county records and rental comparables).
- We use it to provide and secure the Service, respond to you, send service and billing messages, enroll account holders in our company newsletter (with an easy opt-out), improve the product, and measure whether our own advertising leads to signups and subscriptions, both in your browser and from our servers (Section 6). We do not sell personal information, and we do not show third-party advertising in the Service.
- We do not use your deal content to train third-party foundation models or publicly released models without your consent.
- Our subprocessors are listed in Section 8. California, EEA/UK, and certain other residents have specific rights described in Sections 11 and 12.
- Contact us at privacy@relea.ai.
2. Information We Collect
2.1 Information you give us
Lead forms on relea.ai. When you apply for the Private Test or sign up for the mailing list, we collect the fields you submit, such as your name, email, company or brokerage, persona, deal volume, markets, tools you use today, and free-text answers. We also store whether you checked the "I agree to the Terms and Privacy Policy" box.
Account information. If you create an account, we collect your name, email, password hash (we never store plaintext passwords; authentication is managed through our Keycloak identity service), and any profile information you choose to add.
Content you submit. Listings, URLs, offering memoranda, rent rolls, inspection reports, PDFs, photos, notes, and assumptions you upload or type into the Service ("User Content"). Some User Content may itself contain personal information about tenants, sellers, brokers, or other third parties.
Billing information. When you subscribe to a paid plan, our payment processor (Stripe) collects your payment-method details and billing contact and address. We receive limited billing records from Stripe (for example, plan, amount, currency, the last four digits and brand of your card, billing country, and payment status). We do not receive or store your full card number.
Communications. If you email us, schedule a call, or respond to a survey, we keep a record of the exchange.
2.2 Information we collect automatically
Device and log data. Server logs record your IP address, user-agent, referring URL, the pages and API endpoints you hit, timestamps, HTTP status codes, and similar diagnostic data.
Usage and product telemetry. We log events such as page views, funnel steps (form starts, submissions), feature interactions, errors, and performance metrics (web vitals). These events may include your user ID when you are signed in, but do not include the contents of your deal models.
Cookies and similar technologies. See Section 6.
Hashed identifiers. We apply a one-way salted hash to your IP address for abuse prevention (rate limiting, duplicate detection) and retain the hash rather than the raw IP where feasible.
2.3 Information from third parties
To populate the models you ask us to build, the Service fetches data from third-party sources, including:
- public listing pages (scraped HTML, photos, and attachments);
- public county assessor and recorder records;
- the U.S. Census Bureau (vacancy and demographic statistics);
- third-party rental comp services;
- interest-rate and public-benchmark feeds;
- public court, floodplain, and environmental data; and
- email you forward to our intake addresses.
Some of this data may identify individuals (for example, a property owner's name on a public deed). We handle it under this Policy and our agreements with each source.
3. How We Use Information
We use personal information to:
- Provide the Service: authenticate you, build and update your models, run analyses, generate reports, and deliver sharing and collaboration features;
- Communicate: respond to your applications and inquiries; send service, security, billing, and support messages; automatically enroll account holders (including free-tier and trial users) in our company newsletter and send product updates and related marketing messages, as described in the Terms of Service, with an unsubscribe option in every marketing message; and send in-product or email service notifications (for example, when someone shares a deal with you);
- Secure the Service: prevent abuse, fraud, and unauthorized access; detect bots; enforce rate limits; and investigate incidents;
- Improve the Service: evaluate usage, debug errors, measure performance and funnel health, and develop new features. We may use de-identified and aggregated data for this purpose, and may retain it after your account is closed;
- Operate our business: manage subscriptions and billing, maintain books and records, and comply with law and accounting obligations;
- Comply with legal obligations, respond to lawful requests from authorities, and enforce our Terms;
- Evaluate and run AI models that power the Service. We use AI to extract data from your uploads, search relevant public records, flag risks, and generate narrative commentary. When we send content to third-party AI providers (see Section 8), it is under commercial-use terms that prohibit the provider from using that content to train their general-purpose models. We do not use your User Content to train third-party foundation models or publicly released models without your consent. We may use your User Content to evaluate, tune, and operate private models used exclusively to deliver the Service to you.
4. Legal Bases for Processing (EEA/UK visitors)
If you are in the European Economic Area, the United Kingdom, or Switzerland, we rely on the following legal bases under the GDPR:
- Contract (Art. 6(1)(b)): to provide the Service you have signed up for;
- Legitimate interests (Art. 6(1)(f)): to secure the Service, prevent abuse, communicate about the product (including product updates and our company newsletter to account holders, subject to your right to object or unsubscribe), and improve it, balanced against your rights;
- Consent (Art. 6(1)(a)): for marketing emails where applicable law requires consent rather than legitimate interests, and for any other processing we specifically request your consent for; and
- Legal obligation (Art. 6(1)(c)): to comply with applicable law.
You can withdraw consent at any time where consent is the legal basis. Section 12 describes your rights.
5. Disclosure of Information
We disclose personal information only as described below. We do not sell personal information, and we do not share it with third parties for their independent advertising.
Collaborators you invite. When you share a deal with another user, they can view, and if granted edit permission, modify the shared content. Shared listings may show "Your Agent" cards with a broker's name, logo, and contact information that the broker has supplied.
Subprocessors (Section 8). We use trusted service providers to host, operate, secure, and deliver the Service. They process information on our behalf under written agreements that restrict their use of the information.
Legal and safety. We may disclose information when we have a good-faith belief that disclosure is necessary to comply with law, respond to a lawful request, enforce our Terms, protect the rights, property, or safety of Relea or others, or investigate fraud and abuse. Where permitted, we will notify you of legal requests for your data before disclosure.
Corporate transactions. If we are involved in a merger, acquisition, financing, reorganization, or sale of assets, personal information may be transferred as part of the transaction. We will notify you by email or a notice on the Service if a new entity becomes the controller of your information, and we will ensure the recipient is bound by commitments consistent with this Policy.
Aggregated or de-identified data. We may share aggregate statistics and de-identified data that cannot reasonably be used to identify you.
Association member-benefit programs. If you subscribe through a partner association's or REIA chapter's member-benefit program (for example, using a discount code tied to that organization), we confirm your enrollment to that organization and share limited account information: your name, email address, subscription plan, and the amounts you have paid, so it can verify the payments it is owed. We do not share your User Content, your deal data, or your activity in the Service. This disclosure is described to you at the point you apply the discount, and is a condition of receiving that discount.
6. Cookies and Similar Technologies
Marketing site (relea.ai). We use strictly necessary functional storage (for example, to remember that you dismissed the announcement bar), first-party analytics events that we post to our own API, and a first-party attribution cookie (relea_attr) that records the campaign, ad and click identifiers from the link that brought you to us, so that we can tell which ads lead to signups. That cookie lasts 90 days and is read by relea.ai, app.relea.ai, and auth.relea.ai. A separate first-party cookie (relea_sid, 7 days) holds only a random session id so we can connect a visit on relea.ai to the registration form on auth.relea.ai. Events from that form record which field was touched and whether the captcha was shown or solved. They do not include what you typed, your email address, or your password.
Analytics and advertising tags. Since September 2026 we load a small set of third-party analytics and advertising tags, some through Google Tag Manager and some directly from our own code. What loads depends on where you are:
- On the marketing site (relea.ai): Google Analytics (to measure visits and signups), the Google Ads conversion linker (so we can tell which of our ads led to a visit), the Meta pixel (Facebook and Instagram ads, for the same purpose), and, once we begin advertising there, OpenAI ads (for ads shown in ChatGPT). These are the only pages where a page view is reported to an advertising provider.
- Inside the authenticated product (app.relea.ai): no advertising or analytics tag runs on ordinary pages. Nothing third-party loads while you are working on a deal. The single exception is the moment you complete a signup, when the Meta pixel loads once to record that one conversion and is not loaded again. Saving your first property and starting a paid subscription are recorded by our servers, described next, with nothing loading in your browser.
These providers set cookies and receive technical information about your visit: page URL, referrer, IP address, browser details, a click identifier if you arrived from one of our ads, and, at the conversion moments above, a pseudonymous account identifier and the plan and amount of a subscription. If you sign up, a hashed (irreversible) form of your email address may be sent so the provider can match the conversion to the ad click.
Server-side conversion reporting. Our servers send conversions directly to Google and Meta through their server-side measurement interfaces (the Google Analytics Measurement Protocol and the Meta Conversions API), rather than relying only on your browser. This sends the same categories of data described above, including a hashed email address, and each event carries an identifier so the provider can recognize the browser-side and server-side copies as one event rather than two. This happens whether or not your browser blocks the tags; if you opt out through the links below or through a request under Section 12, we stop sending it.
We use all of this only to measure whether our advertising leads to signups and subscriptions, and to show relea ads to people who have visited relea.ai. We do not show third-party advertising anywhere in the Service, and we do not send your User Content or your deal data to any advertising provider. You can opt out through your browser settings (block third-party cookies or use a content blocker), through Google Ads Settings, the Google Analytics opt-out add-on, your Meta ad preferences, your OpenAI account's ad settings, the industry opt-out at aboutads.info, or by emailing privacy@relea.ai.
Authenticated product (app.relea.ai). We use cookies and local storage to keep you signed in, remember your preferences, and operate the Service. The measurement tags that also run here are described above. Authentication cookies are set by our Keycloak identity service. Session cookies are necessary for the Service to function.
Checkout (Stripe). When you subscribe, checkout is handled by Stripe. Stripe may set strictly-necessary cookies to process your payment and prevent fraud. These are not advertising cookies. Stripe's handling of your data is described in its own privacy policy.
Cloudflare Turnstile. We use Cloudflare Turnstile to protect our forms from bots. Turnstile processes minimal technical data about your browser; it does not use persistent tracking cookies for advertising.
Google Fonts. We load typography from Google Fonts. Your browser requests font files from fonts.googleapis.com and fonts.gstatic.com; this causes your IP address and user-agent to be visible to Google during the request. We do not pass any other information to Google.
You can disable cookies in your browser, but parts of the Service may not function.
Do Not Track / Global Privacy Control. Our own first-party analytics honor the Do Not Track browser signal. For the third-party advertising tags described above, residents of jurisdictions that require us to honor GPC as an opt-out will have their signal honored to the extent required by law; elsewhere, use the opt-out links above.
7. Your Content and Deal Data
Content you submit to the Service (listings, uploads, notes, assumptions, rent rolls) is private to you and to collaborators you invite. It is not shared with other users. We access it only to provide the Service, secure and debug it, and comply with law. Access by our personnel is limited to those with a need-to-know and is logged.
We treat User Content as confidential under our Terms and use encryption in transit (TLS 1.2 or higher) and at rest for our primary data stores.
8. Subprocessors
We use the following categories of service providers. Sub-lists are representative as of the effective date and may change. A current list is available at https://relea.ai/privacy on request to privacy@relea.ai.
| Purpose | Provider | Data categories | Processing location |
|---|---|---|---|
| Cloud hosting, storage, CDN, backups | Google Cloud Platform (Google LLC) | All categories | United States |
| Identity and authentication | Keycloak (self-hosted on Google Cloud Platform) | Account credentials, session identifiers | United States |
| Large language model inference (data extraction, narrative generation) | OpenAI, L.L.C.; Anthropic, PBC | Content you submit or that we fetch to build your model | United States |
| Payment processing and subscription billing | Stripe, Inc. | Name, email, billing address, payment-method metadata, transaction records | United States |
| Transactional and notification email | Gmail (Google Workspace) or Resend, Inc. (configurable) | Email addresses, message content | United States |
| Company newsletter and product updates | Beehiiv, Inc. | Name, email address, and limited signup metadata used to enroll account holders and deliver marketing messages | United States |
| Bot and abuse protection on forms | Cloudflare, Inc. (Turnstile) | IP address, browser technical data | Global edge |
| Typography delivery | Google LLC (Google Fonts) | IP address, user-agent (from font requests) | Global edge |
| Advertising measurement and analytics, in the browser and server-side (Section 6) | Google LLC (Tag Manager, Analytics, Ads); Meta Platforms, Inc.; OpenAI, L.L.C. (ads) | Page URL, referrer, IP address, browser technical data, ad click identifiers, cookie identifiers, pseudonymous account identifier, subscription plan and amount, hashed email at signup | United States |
| Public listing, records, comparables, and benchmark data sources | County assessors and recorders; U.S. Census Bureau; rental comp services; and others | Property and counterparty data that may include personal information from public records | Varies |
| Error monitoring and observability | Our self-hosted Grafana / Prometheus stack | Log and telemetry metadata | United States |
We have data-processing or equivalent agreements in place with our commercial providers, including terms that prohibit the providers from using your content to train their generally available models. We review this list when we add or change providers.
9. Security
We take security seriously and use measures consistent with industry practice, including: encryption in transit and at rest; hardened, containerized infrastructure; role-based access controls; secrets managed through a managed secret store; salted password hashing via our identity provider; audit logging; and regular backups. No system is perfectly secure. If we learn of a breach that materially affects you, we will notify you as required by law.
Report security issues to security@relea.ai.
10. Data Retention
We retain personal information only as long as we need it for the purposes in this Policy or as required by law.
- Lead form submissions: retained for up to 24 months to evaluate fit, respond, and coordinate onboarding, then deleted or de-identified, unless you have an active relationship with us.
- Mailing list: retained until you unsubscribe, plus a suppression record to prevent us from re-adding you.
- Account and User Content: retained for the life of your account, plus up to 90 days after account closure for backup cycling. We may keep aggregated or de-identified data after that.
- Security and audit logs: up to 12 months.
- Billing and tax records: retained as required by law, typically 7 years.
You can request deletion at any time (Section 12).
11. International Transfers
Relea is based in the United States, and our primary infrastructure is in the United States. If you access the Service from outside the United States, your information will be transferred to and processed in the United States. Where required by law, we rely on appropriate safeguards (such as the Standard Contractual Clauses) for transfers from the EEA, United Kingdom, or Switzerland to the United States.
12. Your Rights and Choices
12.1 All users
You can:
- access, review, and update your account information in the Service or by emailing privacy@relea.ai;
- request a copy of the personal information we hold about you;
- request deletion of your account and associated personal information, subject to exceptions (for example, where we must retain records to comply with law);
- unsubscribe from the company newsletter and other marketing emails via the link in each message, by emailing hello@relea.ai or privacy@relea.ai, or by replying "unsubscribe" (transactional account, security, billing, and support messages are not marketing and continue while your account is open); and
- close your account at any time.
12.2 EEA / UK / Switzerland
In addition to the above, you have the rights of access, rectification, erasure, restriction, portability, and objection under the GDPR, as well as the right to lodge a complaint with a supervisory authority in your country of residence. Where we rely on consent, you can withdraw it at any time without affecting the lawfulness of processing before withdrawal.
12.3 California
If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the CPRA, gives you specific rights:
- Right to know what personal information we have collected about you in the previous 12 months, the categories of sources, the categories of third parties to whom we disclosed it, and the purposes for each.
- Right to delete personal information we hold about you, subject to exceptions.
- Right to correct inaccurate personal information.
- Right to limit use of sensitive personal information (we do not collect sensitive personal information beyond account credentials).
- Right to opt out of sale or share: we do not sell or share personal information as those terms are defined under the CCPA.
- Right to non-discrimination: we will not discriminate against you for exercising your rights.
Categories we collect, from CCPA Cal. Civ. Code § 1798.140: identifiers; commercial information (Private Test / mailing interest); internet or other electronic network activity information (log and telemetry data); geolocation (approximate, from IP); professional or employment-related information (persona, company, role); and inferences drawn from the foregoing for product personalization.
To exercise these rights, email privacy@relea.ai from the email associated with your account. We will verify your request by confirming you control that email and, where needed, by asking for additional information. You may use an authorized agent, provided we can verify the agent's authority.
12.4 Other U.S. state privacy laws
If you are a resident of Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, or another state with a comprehensive privacy law, you have rights similar to those described in Sections 12.1 and 12.2, including the right to access, correct, delete, and, where applicable, opt out of targeted advertising, sale, or profiling with significant effects. We do not sell personal information. The advertising cookies described in Section 6 may be treated as targeted advertising under some of these laws; you can opt out through the links in Section 6 or by contacting privacy@relea.ai. To exercise rights, contact privacy@relea.ai. You may appeal a denial of your request by replying to our response; we will respond to appeals within the timeframes required by applicable law.
13. Children's Privacy
The Service is intended for real-estate professionals and investors, and is not directed to children under 18. We do not knowingly collect personal information from children under 18. If we learn that a child under 18 has provided us personal information, we will delete it.
14. Third-Party Sites
The Service may link to third-party sites, including county assessor portals, listing sites, and lender websites. We are not responsible for the privacy practices of those sites.
15. Changes to This Policy
We may update this Policy from time to time. If we make a material change, we will notify you by email to the address associated with your account or by posting a prominent notice on the Service at least 10 days before the change takes effect. Your continued use of the Service after the effective date constitutes acceptance of the revised Policy.
16. Contact Us
Relea Technologies Inc. Attn: Privacy Email: privacy@relea.ai Billing: billing@relea.ai General: hello@relea.ai Security: security@relea.ai
Our mailing address is available on request. If you prefer postal mail, email us first so we can direct your request to the right person.
If you have unresolved concerns, you have the right to complain to your local data-protection authority. We hope you contact us first so we can address your concerns directly.